From Idea to Impact: How Matt Peterson Is Bringing Clean Water to the World

The Entrepreneur’s Studio
From Idea to Impact: How Matt Peterson Is Bringing Clean Water to the World
Transforming communities through purpose-driven leadership and a vision that goes beyond business.

Topics Covered:
• Turning a simple idea into a global humanitarian movement
• Leadership lessons from building and sustaining a mission-driven organization
• The systems required to create lasting impact in underserved communities

What does it look like to build something that truly changes lives? In this episode, Matt Peterson shares the story behind Hydrating Humanity and how a single idea turned into a global effort to bring clean water to communities in need.

Matt Peterson is a former CIA agent, pastor, author, and the founder of Hydrating Humanity, an organization that has created nearly 1,400 clean water sources across East Africa. For more than two decades, Matt has led a mission focused not just on providing water, but on transforming entire communities through sustainable systems, education, and long-term care.

In this conversation, Matt walks through the origin story of Hydrating Humanity, from a moment of inspiration to building a scalable model that continues to grow today. He shares how creativity, faith, and action came together to launch the organization, and how early challenges helped shape its long-term direction.

He also unpacks the operational side of the mission, including why clean water alone is not enough. By combining water access with hygiene education and ongoing maintenance, Matt explains how their work has dramatically improved health outcomes in the communities they serve.

Matt reflects on the leadership lessons he’s learned along the way, including the importance of consistency, surrounding yourself with the right people, and staying committed when resources are uncertain. He also shares his vision for the future and what it will take to continue expanding their impact.

• Why combining clean water with hygiene education transforms entire communities
• How consistency and resilience are critical when building something meaningful
• The importance of creating systems that ensure long-term sustainability

“I asked for a creative idea to help more people, and that one step of obedience changed everything.”
— Matt Peterson

Hydrating Humanity: https://www.hydratinghumanity.org

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Transcript

Chris Allen 0:02

Here at the Entrepreneur Studio, we bring you the real stories behind leaders and change makers whose work doesn't just build organizations and businesses, it makes the world a better place. And today I have the honor of introducing to you someone whose impact is not only inspiring but life-changing for millions. Matt Peterson is a former CIA agent, turned church leader, two-time author, and the founder of Hydrating Humanity, an organization transforming communities all across East Africa through access to clean water. I've had the privilege of knowing and working alongside Matt for many years, and I've seen the impact of his work firsthand. In our conversation, we take you behind the scenes into the creative vision and the faith-centric leadership of one person's calling to transform an entire population. And if you're an organizational leader or business owner who wants your work to mean something beyond the bottom line, this episode's for you. I'm Chris Allen, and this is the Entrepreneur Studio Podcast. And the one that I would say was super interesting to me, you know, knowing you as a ministry school leader and as a pastor, to go from like, I'm going to help people in a totally different way. And this water project, you know, comes to mind. And uh I think it'd be really helpful just to kind of help everybody understand what is hydrating humanity and how did this thing sort of start?

SPEAKER_01 1:48

Yeah. Um, it's it's fun how I would say God does things and sets you up for things uh that you hadn't expected. Basically everything in my life has been that way. Uh this one came about uh kind of blind side of me. I was at a table similar to this with a friend of mine, just the two of us in Ohio, and he was sharing with me, he said, Man, I got to tell you what I'm doing. This is probably around 2002 or so. Yeah. And he told me, I knew part of his history. He'd grown up on the mission field in Nepal. And uh he said, I just I can't get these people out of my heart from Nepal that I knew when I was growing up. And there's a whole group of people, about 150,000, I believe, that were still enslaved. And he said, I couldn't get them out of my heart. So I he said I started looking for an idea of a way to help them. And he came up with this idea to buy Nepalese coffee in its green form, ship it to the United States, find a roaster in the States that would roast it for free, then start a company, sell the coffee, and use the profits to go back to where the coffee came from and help people. And he had a childhood friend that was still there and knew the slave owner of this huge group of people, and so he started funneling money to this man, would go to the slave owner and start buying people one at a time. And they would give them their freedom first, they would give them some land, they give them some rice to plant, and they would share why they're doing this, you know, that God loves them and they wanted to set them free, that uh you know, I was a slave once too, and Jesus set me free, and we're doing the same for you. And so it was extremely successful. As he's telling me the story, I'm just I'm blown away at someone's creativity. That's really creative, someone's you know, heart to use their and leverage their resource and creativity to go to the other side of the planet and help people he'll never meet, perhaps, and to set them free. And it just honestly, my heart was beating out of my chest when he was telling me that story. And I went away from that conversation, and I, in a good way, out maybe I felt a little jealous. It was like I felt compelled to make a larger impact in people's lives. So I I did a crazy thing and I asked God a dangerous question, and it was a dangerous prayer, actually. I said, Would you give me a creative idea that would help more people than I'm helping right now? And of course, I was busy, I've got little kids, I've got a job or two. And um, but I I prayed that. And later that year, nothing happened initially. Later that year, I was holding a water bottle, a little bit similar to this. And um, man, it was just like my attention was just drawn to this water bottle. I knew, I felt like God was trying to say something to me. I didn't know what.

Chris Allen 4:46

Yeah.

SPEAKER_01 4:47

And so I read every word on the bottle. I actually tried to move to the location where it was bottled. I feel like there was something really here, but I didn't know what. And it took a little while, and perhaps even a couple of months, and then it just came to me. It was like this this idea to start a water bottling company. I was aware that in the world there were places where people were dying from waterborne diseases. I had a little bit of knowledge about that. I had given a little bit of money, you know, 20 bucks a month or something to someone who was helping give clean water somewhere, but I didn't know a whole lot about it, but I knew there was a problem. And so I did a little bit more of a dive there and, you know, realized that at that point, this was probably 2004 or so, 2003, that about three million people were dying every single year from something extremely preventable, waterborne disease. If they just had clean water, it's three million. At that point, it was the population of Chicago disappearing off the planet every single year. And man, that was, I thought, well, how do I start a water bottling company and leverage the sale of that to give water where it's needed most, which happened to be Africa. So I did a lot of research, put together over about a nine-month period of time, kind of a model or a business model for going after this, and then just started telling a few people about it. And uh, man, that's where traction started coming. Once I had the vision, I had a little bit of a plan, and I began to share it. I had an opportunity to share it at the church you and I went to. They let me get up on the stage and talk about it. And I had a guy run up to me, literally, at the end, and he said, I was born in Africa. I've always wanted to help people in Africa. Can I be a part? And um I had known him, but I didn't know he had this gifting or this desire. And I said, Absolutely, because I don't know what I'm doing. And so people start coming out of the woodwork just with that that vision that was just verbalized. And so I kind of formed a small volunteer team, and we started actually, we created a label, put it on someone else's water because we didn't have our own bottling facility, and it started selling. That's how we started was oh, I remember selling water. We're buying it out of the building places, out of the machine, out of the back of a giant truck. Yeah, restaurants. We got into coffee shops, and so we just started taking some money. And then once we were, and we weren't making a ton, but we had a little bit of money, a few thousand dollars, and I shared this uh same concept, and I had just come back from Africa. I did my first trip to Africa, it was my second, I did one when I was in the agency, but my first later trip. And when I was there in Africa, I I this was at the point where I had the idea, but I didn't know what to do or where to start. And the last day there, I was on a safari and I was at the Ngorum Girl Crater, overlooking the crater. It's a beautiful place. And I I prayed that prayer uh again, a similar prayer. I said, God, I feel like you gave me this idea. I don't know how to make it happen, and I don't know where to start. Here I'm in Tanzania. Do you want me to start here? And as I pray that and journal that question, I hear a cowbell. And I look over my balcony, I'm sitting outside, and there's a little Maasai boy with a stick, and he's driving cattle up out of the crater. And he sees me and he leaves his cattle and he runs underneath my balcony and he says, in perfect English, give me water. I about fell off the balcony. I just asked the question where do I start? Just journaled it. Yes, just journal it. And so I said it, what? And he said it again, perfect English, give me water. That happened three times, and I had my answer. We're gonna start in Tanzania. Still don't know exactly where or how. I went back to the United States within a month. I shared again publicly at a meeting. Another man came up to me and I didn't share that story. But an African man came up to me who was in the meeting, and he introduced himself and he said, uh, I just want to let you know, my my sister died of a waterborne disease. I grew up in Tanzania. The rest of my family is still there. I've always wanted to help my family. Would you come with me to Tanzania to help my family? No way. And if you hadn't shared the story, did not share the story about the little boy. He didn't know that. So that was, it was like, I said, yes, I'll help you, though I didn't have a clue what to do. Oh my goodness. So I went with him. Uh, my friend Pat, who had run up to me, asked if he could help. We went over there and our first three or four holes were dry. Uh, we started in his home village, we figure out what we're doing wrong. You know, sometimes you when you start with something, you're just not going to do it right. And uh, we didn't know what we were doing, but we figured it out. And so our fifth hole had water. Yeah. And that was the beginning. So 2005, we hit our first water source, our first well uh for a town called Ntagacha, Tanzania. We ended up doing nine more in that village. There's actually, it's almost become a small town or city now, has a hospital, an orphanage, a school, all because of the water that started there. And then it spread. We went across the border to Kenya, and then we're doing what we're doing today. Here we are 20 plus years later.

Chris Allen 10:21

Yeah, 1,300 sources, almost 14.

SPEAKER_01 10:24

That's right.

Chris Allen 10:24

It's amazing. It's amazing. Yeah. I uh, you know, I would say that that problem in the world, uh, there's been a small dent made in this problem uh of this sort of water crisis. And there are a lot of organizations out there, you know, trying to do their part to solve it. And I remember it really compelled me as well uh years ago. And I was like, How can I help? What can I do? You know, and you know, I remember I remember being in one of those uh meetings where you were speaking and it was just like I'll sponsor a well.

SPEAKER_01 10:55

Yeah.

Chris Allen 10:55

Uh it was really cool. You guys had like uh here's a picture of it, we got to name it, you know, and all this kind of stuff. And it was a it was a really cool experience. And that was the thing, it was like how to sort of support something that I knew is a passion of yours, uh, but was also something that I realized like I wanted to, a big part of the, you know, what I believe is my purpose is to help other people do what they're called to do. Yeah. So I was like, I just support everywhere I possibly can, right? Um, stretch myself a little too thin at times, but you know, try to try and help and support. And it's been really amazing seeing what you guys have done. And I think there are a couple of very uh unique things about the way that you guys do things, right? So, like the discoveries made along the way, right? Like, so you went from bottling water, taking some of the funds to try and go create, get clean water, which in some cases is not too far below the ground. Right. And just how this is a problem that largely the governments of these countries should be solving, not NGOs, you know what I mean, and and uh uh nonprofit organizations and things like that. This is really a gov the government should be providing a necessity like this. But the thing that it was really wild was you you have the wells or you know the springs, and the fact that there are these buckets, right, that they are doing multiple things in, not just put their drinking water. Uh, the the hygiene was a really a major thing. So talk about how some of the discoveries that you made were like, okay, we're gonna discover the water. Here are the things that we need to do, and here's other people have tried, and maybe the maintenance thing and the high hygiene training. How did sort of that evolve?

SPEAKER_01 12:37

Yeah. So what I told you we didn't know what we're doing to begin with. And how that changed was we found someone who'd been doing it for 20 years, another NGO. They were working in Uganda. We found him, talked to him, hired them to come across the border to where we were in Tanzania. And then we just hired some guys and we just followed them around and learned how to do this right. And then we improved upon what we learned and created our own systems and kind of best practices for it. So we learned a lot that way. But along the way, something we didn't recognize in the beginning was it's clean water is not just what they need. As you mentioned, the buckets that they're carrying the water in. If the bucket is dirty, it doesn't matter how clean the water is, you got dirty water when you get home. You bet. So hygiene education became a big part of this. And we realized that uh typically when you just give clean water to a village, the general health will improve by about 15%. But if you couple that with good hygiene practices and clean water, it brings the health of a village up to 85%. So it's it's it's transformative. So it really helps. And so we then poured into, and one of our our international director, his wife, her dame is Grace, she poured into the hygiene side to create and and make a really, you know, really improve the best practices of training for humanitarian. That's right. So um she put that program together, and now the hygiene curriculum is goes all over the place. And so we do that everywhere we go. We couple it with the water. And so that's that's been really important. And in addition to that is the maintenance, as you mentioned. Uh, when we first started, there were about 50,000 wells in Africa, estimated, that someone had come in like us and given a community, but then they left. And within six months to a couple of years, that well breaks. Maybe it's a washer that goes bad or something inside, and then it's useless. And so we determined early on that we're not gonna allow that to happen. So that every source that we provide, we provide ongoing maintenance to that to repair it. We check it every year. We have a full-time guy that's all he does is maintenance on sources, because my plan is that they would last through my whole lifetime. That uh these sources just keep going and going. So uh we're committed to that. Uh, the main maintenance part, and we only work really in an area that's very focused. We're not doing a shotgun approach of one in this country, one in that country. We've been working the same region for 20 years. Now we just expanded to a new region uh with the Maasai tribe. Yeah. And so uh we're doing that, taking that same model of hygiene and maintenance. Uh, and we also, you know, we years ago, probably 10 years ago now, decided to work at schools because the the schools are where it's the heartbeat of a community, it's where all the kids are, and none of these schools have clean water. So if you give water to a school, every student gets clean water, all the teachers get clean water, they're gonna take the water home. Families are gonna come to the school. And so that's also been our model, and we're taking that into the Maasai as well.

Chris Allen 15:48

I I think it's an amazing uh thing. I love the sort of rifle approach. The the we're gonna maintain the sources, right? We're gonna provide the training. That is an amazing stat going from 15 to north of 80 uh percent. Um, one of the things that I thought was remarkable is uh when you and some of the team go to shop at like the local pharmacy, and they're like, you oh, so you're part of that organization where they used to make tons of money off of, you know, all kinds of medications and things like that for the gut. And they are all but Yeah, these are they're upset with us.

SPEAKER_01 16:24

They're upset because their their medicine is expiring on the shelves.

Chris Allen 16:27

Who would have ever thought that um providing water would create sort of these thriving communities in these in these areas, and that the model that you guys had would have the economic effect that it's had?

SPEAKER_01 16:41

Absolutely, yeah. We that wasn't something we really thought about in the beginning, but it has not only our own employees, which we have 24 or so, 25 guys and ladies full-time, and all African, all of our staff are African, but it is it's changing the whole, you know. Imagine your wife walking four to six hours a day for water, you know, on her head, carrying, you know, it's it's 40 pounds on your head, five gallons at a time. And you know, it's a waste of time, really. And then most of the time, until we get there, it's gonna be dirty. Yep. So they use what they have, but to free up the man hours and woman hours for having water close by and clean, it's that's a game changer right there.

Chris Allen 17:27

It's amazing just seeing the videos and some of the some of the you and I are gonna go to Africa uh here in a uh a little while. I definitely will bring back pictures and video and all that kind of stuff. But the thing that I think is remarkable is the effect that it's having that that you have a an operation in Africa that is working full-time is very different than a lot of the models that you see with sort of huge names in water. They sort of are a fundraising organization that find other businesses or organizations locally that will sort of fulfill what they're promised with their, with their uh the the gifts that they get.

SPEAKER_01 18:08

Right.

Chris Allen 18:09

What made you guys decide to say to to do the US based business or like the executive side and then to have full-time staff uh in in Africa? Like what what made you sort of bring that to having a full-time staff rather than choosing these other models?

SPEAKER_01 18:25

Yeah, I don't know that the other model existed in the beginning for us for one, uh, when we were getting into it. We just didn't know that there were hardly anyone that was doing it at that point. And then once we got into it, before we had our first drill rig, we did have to hire out for that to come in. And it was a super expensive and unpredictable. You it's hard to schedule them, they didn't do a great job and just a lot. So when we got our first drill rig, and now we have two, we can go to a thousand feet now through granite. Um, that has been very helpful. But we just from the beginning wanted to be on the ground in the communities with the people, training the people, providing jobs in the area, as well as helping bring them out of this mindset. And I'm so glad that we we've done it this way. Rather than just hiring, you could bring in, you know, other groups and just have them, you know, pump holes in the ground and pump water out. But that connection with the community is huge for us. As well as we will show uh the Jesus film in in the communities. We'll share with them the love of God and we love them and God loves them. And so you can't do that if you're not there. And it's hard to have that personal touch with people to not just help save their lives uh from a water standpoint, hygiene standpoint, but also to to love them as people as well and let them know that God loves them. So that element is crucial for us.

Chris Allen 19:49

Yeah, it's important to have the local team. Yeah. Well, if you were to uh kind of stand back and I'm gonna say squint and have another creative request or idea, what do you think is uh what would you imagine is a next evolution of hydrating humanity?

SPEAKER_01 20:05

That's a great question. You know, the need is is so big. I when I've especially when you fly in a little plane up above these the African plane, and you see as far out as you can on one side and the other side, little tin, you know, rooftops, you realize that what we're doing is just a drop in the bucket. Although collectively, um, you know, when I first started, it was estimated that about 1.3 billion people on the planet did not have access to clean water. And now that number, here we've been doing 20 years, that number is around 700 to 800 million. So it's nearly been cut in half uh this water disease death crisis cycle. And so that's really exciting to me. If we continue to do our part over the next, let's say, 15 years, who's to say that we aren't able to knock this really darkness and this garbage off the planet entirely? Wouldn't it be amazing for the whole world to have clean drinking water, hygiene education that's implemented and feel loved as well? So that's uh that really is what what our goal is collectively, and we're not the only ones, you know, we're just a small part in that. But I I would love to see that continue and to even expedite and to grow where we're touching all these communities. There's so many places left in in often rural areas. And that's where we work on the rural areas. So they're hard to get to areas that are the people that are forgotten. And um I want we want to reach all those. So if there's some way to to multiply that those efforts to do more, you know, the possibility is just there. It's really funding. It's funding in people and and getting out there.

Chris Allen 21:49

We're we're trying to execution for sure.

SPEAKER_01 21:51

That's right. So we've almost doubled in what we've been able to do over the last couple of years, and we we need to continue to double and And uh touch more lives. I'm gonna get more places.

Chris Allen 22:02

Yeah, that's good. I think the Maasai region, uh, and these are the people that you uh we'll throw up a picture so you can see, but these are very familiar, a very familiar um culture uh and people group. There's probably what, I think there were four phases that I recall that you guys had, and there were about 300 water sources that's right that would solve that region with uh the sort of school strategy.

SPEAKER_01 22:25

Yeah, there's about a million Maasai in Kenya in the Narok County area. It's a massive county right along the border with Tanzania. So we're we're focused on that. We have identified four phases of of effort. 300 wells will, I think, uh knock out all the schools in that whole region. So that's going to be water for every child for the the entire tribe, the Maasai tribe there. And of course, they're on the Tanzania side as well. So one step at a time.

Chris Allen 22:52

Has the uh because I remember the the cost, I don't know, a number of years ago is uh it was about $10,000 for a water source. Or maybe that was for a spring or something like that.

SPEAKER_01 23:03

Yeah, that was for a deep well for a while ago. Yeah.

Chris Allen 23:06

And so now they're about 12,000, 13,000. Yeah, 12, right. Would you uh attribute that to inflation at the at the local area? Do you think it's inflation or the the way the dollars worked or yeah, inflation is part of it.

SPEAKER_01 23:18

Um fuel costs have just really increased, and that's where our biggest cost when we drill a well is the fuel.

Chris Allen 23:23

Yeah.

SPEAKER_01 23:24

The diesel fuel with a big rig going down whatever, 600 feet or 700, 800, however, however deep, uh, as well as you know, all of the other components to that well. Yeah, all the pipes. Sometimes if there's no power, we're putting up a solar system to provide power to the pump at the bottom of the well. So there's just a lot of components to go into that. Uh, but it's, you know, we've been able to do it relatively inexpensively. $12,000 is a lot of money. But anybody who might be listening to this and you've dug a well at your house here in the States, you're probably going to pay $15 to $20,000, depending upon how deep you're going. I have some friends who just dug a $50,000 well at their house. And so um we are doing it really effectively. Yeah. And we're knocking them out now, you know, three or four a month. We're able to, we're able to do it. Yeah.

Chris Allen 24:10

That's amazing. Yeah. So in the the a couple of different ways for people to participate, right? They could sponsor a well. They could sponsor things like, you know, the guy that wrote the check for the second drill rig, that was amazing.

SPEAKER_01 24:21

Yeah.

Chris Allen 24:22

But like what talk about talk to us a little bit about One Tribe.

SPEAKER_01 24:25

Yeah. So One Tribe is a community of people that is kind of a subscription type of model where people give $25 up to $1,000 a month, and that money is all pooled together. You know, once it reaches enough to sponsor a source, a water source, boom, it's done. So that community called One Tribe, most people give $25 a month or so, but we do have a lot more that give more than that. And man, it's it's awesome. So they've done 200 water sources as a one tribe community. That's so cool. And you don't even think about it, you know. You sign it up, sign up once, and you're not even thinking about it, but you're going to get these reports every month that show this new water source before and after what it looked like before, what it looks like now, and pe you know, pictures of faces of people's lives sort of being changed and drinking it. Yeah.

Chris Allen 25:16

That's amazing. You know, one of the things that I thought was really remarkable about the sort of origin story of hydrating humanity was this idea that you had the creative spark and then you wrote it down, and then you you developed at least a plan and then you shared the plan. And as you, I'm gonna say were diligent or obedient in that process, because I mean, if you if if thoughts and ideas are welling up within you and you're you um to dis to decide to engage with those things, uh there's there's a a sort of a power that can happen. And so uh what what were some of the things that you have learned along the way that could be leadership lessons, uh, that could be sort of some gotchas that have happened along the way if you've as you've started the organization and if you've been uh sort of leading? What are some of the what are some of the things that as it relates to to starting things or uh when they get hard, kind of can can continuing to walk it out and walk it through? Yeah. What are some of the things that come back?

SPEAKER_01 26:16

Well there's several, several. Um, you know, one of the things that was great in the beginning but wasn't so great later on was I was a part of another organization when I had the idea and kind of started the organization within another organization, which was great in the beginning, but over time the leader of that organization that we were a part of, he never had vision for what we were doing. And so he wanted to kill it. And so that was tough because I've got the vision for it. It's really being fruitful, but then he doesn't have that vision for it. So I almost, if I were to do it over again, it would be to not do it within another organization or through another organization, to do it on its own from the beginning. So that would be one thing I learned. Although, you know, we we're still going. And so I'm thankful, thankful for the beginning, but I would probably have done that a little differently. You know, consistency, I would say, would be a big part because you're gonna hit so many hard things as any small business goes through turning into a medium-sized business or a large business. Uh, you're gonna get take some hits, you're gonna take some shots, and things are gonna fall apart at times. And to stay consistent and to keep pushing through and to not quit and to keep going, and maybe uh retune a little bit, make some adjustments, but not give up and not quit. We ran out of funding um right after we separated from the first organization within a year or two. We were done. And uh I thought, uh, this is not good because we have this staff, we're doing so so many good things, and didn't quite know what to do. But uh one donor gave us a check for $20,000 at the end of the year. He had no idea that we were about to fold because we just we ran out of money, and that got us going. And then another donor starts to help, and so we just we kept going. So staying consistent and not giving up it would be a big part of that. I think, you know, like for any business as well, you know, finding the right people, you know, some of the lessons we learned early on as well. We've had some people on the Africa side that uh didn't work out very well, and so you start to look for different things in people, uh, maybe check their background a little bit more, do some more, you know, and to make sure you're getting the right people in the right positions, because that is as for any business, that it's crucial to have the right people in the right spots. But when when you do, man, it's it's like nothing is impossible if you get the right people in the right spots. And and so we've we've now kind of formed some new ways of how to find people that are quality, that are good, they're gonna be helpful. And so that's we've learned a lot of things there.

Chris Allen 29:05

What would you say is uh next for you? You know, you've had so many creative ideas, you know, and you've done so many things. What what's sort of you know, next horizon, you know, for you? What do you what do you see as something that uh and do you have the energy to do something new?

SPEAKER_01 29:20

I don't know. You know, you know, one of those things that I've you know, since I first heard about it, which Tim Thibault is involved in is helping with the sex slave trade, the um, you know, that type of thing. I've I would love to be more a part of of helping stop the the craziness from the exploitation of uh particularly women and girls and and boys too. But I I don't know. We help other organizations locally that are doing that, so we have some involvement, but that one's a big one to me that I feel like really should not be here. And should not issues, yeah. That's an issue we need to we need to tackle together. So that that comes to mind. Um I feel like I've got for the next probably 20 years this water. Well, at least at least 15 anyway. I think we've got a lot involved there. I know I'm supposed to write more books.

Chris Allen 30:08

Yeah.

SPEAKER_01 30:08

Uh I've had what I've been working on for 20 years. I've got one. And uh I that's supposed to happen. And so I need to spend some time finishing that, and uh as well as a couple of others. That's amazing. Yeah.

Chris Allen 30:21

Well, I, you know, uh I I'm an active and avid supporter of Hydrating Humanity. It means a lot that you came out here and had this conversation. And uh, you know, I I wish you nothing but the best. And however I can help uh and however we can help, we'd love to do it.

SPEAKER_01 30:37

Thank you. Thank you for your support all these years, your friendship, your involvement, and I'm excited for your ongoing help in what we're gonna be able to do together here. That's awesome. Yeah, thanks for coming, Matt.

Narrator 30:49

Thank you for listening to the Entrepreneur Studio Podcast. Check the show notes for resources and links from today's episode, and follow us on Instagram at the entrepreneurs.studio. See you next time.